Self-presentation is, first of all, the ability to influence an audience through impressions. An effective speech can not only influence the audience, but also allows the speaker to get what he needs. The most popular example is getting a job. If self-presentation is correct, the applicant can be confident in successful career advancement. The impression of you depends on the very first interview, so it is important to take self-presentation seriously. At the same time, there are several ways to make a self-presentation. Let's look at them.
Self-presentation: when you need a text about yourself
In simple words, presentation text is always needed when you need to build a trusting relationship with the audience:
- Meeting the audience and networking. In order to acquire a network of useful contacts and initial trust, you need to introduce yourself to the audience. Social networks often host so-called networking parties, where users get to know each other in the comments.
- Find a job or like-minded people to join your team. Showcase your experience and demonstrate your values to find those who align with you on key points.
- Gather a loyal audience. Your subscribers are your potential clients, but only if you have managed to gain their trust.
- Motivate for some action. A motivating text can show your strengths and demonstrate that you are the same as your subscribers, which again increases the degree of trust.
- Sell your products and services. No sales without trust, alas.
- Remind yourself. When you need to revive the audience, return attention to yourself, there is nothing easier than telling who you are and what you do.
Depending on the task, you can change the text, adding some details and details (for example, if you sell your services), or, conversely, leaving the bare minimum (for example, for a signature under an article).
Concept and why self-presentation is needed
We often hear this word and many people have a question, what is self-presentation? This word form appeared as a result of combining two words: “presentation” and “himself”. The ability to present oneself in various life situations is self-presentation. The concept of it is to demonstrate your personality to achieve a specific goal.
If you make a competent self-presentation about yourself, you can achieve significant success in life. A person who knows how to present himself in a favorable light will always be able to find a good job, maintain friendly relations with others, and influence people to achieve their goals.
What to write: general structure of a text about yourself
It seems that self-presentation is simple, because you need to tell your loved one about yourself. But in reality it turns out that:
- I don’t know what to say at all,
- I can't do anything special
- I'm like everyone else
- I have too much experience.
You don't really need to say "something special" about yourself. To decide what to write in a given situation, just ask yourself: what does the audience know about you and what doesn’t; what information is really useful to her in this case and how it relates to your products and services.
Who are you and what do you do
Introduce yourself. Write not only your full name, but also your type of activity. This information can be a signature to your articles on various resources, in profiles on social networks, the beginning of a large text about yourself on a website, a post for networking acquaintances, or a text selling your services.
Even your social media profile should tell you what you do.And if you have a team and are preparing text for your website, post a photo of your employees and tell us what each person does.
Your value to the audience and your values in general
Show what problems a person can solve with your help, and also that you have the same values as your potential client, if this is important at the moment. For example, you are working on eco-projects because you are concerned about the environment in which your children will live. The main thing is not to overdo it with value and pathos; there is no need to save the whole world, as sometimes they write in company missions.
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Write about what you really care about. Learn to write texts to establish communication between the company and clients. Teach marketing to help a company market successfully.
Tips for beginners
It is important to remember that self-presentation first of all helps to greatly develop confidence in yourself and your abilities. The public is like metal, which when heated and certain actions takes the form desired by the blacksmith. Therefore, there is no need to be afraid, because if you try, you can take control of any public.
It is also worth remembering the importance of visual images, since a person perceives most of the information through the eyes. Try to give and create more visualizations, use technology to present information more accurately.
Your experience that may be useful to the client
You don't need to tell absolutely everything about yourself. Choose the most relevant experience that will help the client make a decision about cooperation. What in your luggage will solve his problem?
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In this post I only talk about experience that demonstrates competencies for a specific task - I can advise and teach how to develop content strategies for a project. Moreover, everyone will note their own: for some, promotion on social networks is important - here you go, I teach a course on SMM and manage the account myself. Those who need email marketing will see that such experience is also available. But at the same time, for example, there is no emphasis on the fact that I am writing amazing commercial proposals - because a completely different product is being sold.
Relevant experience described in the text about yourself not only inspires trust, but also allows you to focus on what is most important to your client.
Types of presentation
Types of self-presentation are divided into:
- Natural type.
- Artificial type.
Every person without exception has the first variety. After all, from the minute he is born, his unique image begins to form.
This process occurs naturally and does not require any thinking or predictions. As a result, a person determines his place in the system of social consciousness.
It is also worth noting that people cannot control and change this process, which is a big disadvantage of this type of self-presentation. The effect of natural self-giving can be different, and it is not always positive for the individual.
An artificial version of self-presentation can only be done when a person learns to present himself correctly in order to appear in a favorable light. Such a self-presentation about oneself should be presented briefly and beautifully so that people have a genuine interest in the person. For this purpose, a person must develop an original structure of the text and the process of communicating with people.
The most common mistakes in text about yourself and ways to correct them
There is another side: the text seems to be written, but something is wrong with it. Most likely, one of the most common mistakes has crept in.
Text from top position
Sometimes the text is written as if the author is a superhero, and everyone else is unclear. The impression from such text will not be very pleasant. But it’s one thing when you are Artemy Lebedev and can afford even borderline shocking, and another thing when you can’t.
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Write without disdain for others, you are not a savior, you are not the only one who knows how to solve a problem. Offer help in a friendly tone. If you don’t want to work with a certain category of clients, indicate this, but without being rude. For example:
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Stamps that say nothing about you
“Young dynamically developing companies” are especially guilty of this, but all sorts of templates from resumes and cover letters like “highly qualified professional”, “expert in their field” in fact do not inspire trust. Prove your qualifications with experience and training documents.
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But a course completion certificate does not make you highly qualified by default. Tell us what exactly you have learned, what you really can do, and they will believe you. Look how project manager at the Kreativity School of Creativity Anna Goncharova did it.
Unnecessary facts that don't say anything useful about you
If you are a philologist by training, and your products are about weight loss, then you need to write about what kind of education you received in this area. There is no point in telling you that you have dreamed of this job since kindergarten. It can be fun, but it's for fun, not for building trust.
Briefly about how to create a business card for a competition
The ability to introduce yourself is an important skill that can be useful in all areas of life. Self-presentation can occur arbitrarily, but in some cases special preparation is required.
Such events also include competitions.
A lot depends on the first impression, so you should know how to design a business card for a competition. Competitions are usually held to show off talent, knowledge or beauty. Regardless of the purpose of the event, all participants must prepare to introduce themselves. This is necessary in order to make a good impression on the jury and guests. You need to approach self-presentation with particular seriousness, because a business card for a competition is an excellent opportunity to talk about yourself.
Here are some tips that can help: First, you need to determine in what style a business card about yourself for the competition will be drawn up, and how you can structure it. For example, when participating in a scientific competition, you should demonstrate yourself and your activities, talk about the successes in the field of science that have already been achieved. If a person participates in a creative event, then he simply must use all his imagination.
You need to show creativity so that the jury is delighted. Thus, the story about yourself for the competition should be compiled in accordance with the theme of the event. Another important element of the business card is the appearance.
It must also correspond to the theme of the event, the image of the speaker must be in harmony with the presentation of his personality and the general atmosphere. Of course, the story about yourself must be learned by heart.
However, you must make a copy of the business card. You can do this by writing down the text yourself, printing it on a computer, or saving it on a disk or flash drive.
One copy must be provided to the jury members. If the text for the competition is saved on disk, then you need to place it in some colorful envelope prepared with your own hands. Ordinary
Poems: Greetings (business card) for girls for the competition
A selection of greetings (business cards) for beauty contests.
Usually, mothers, and the girls themselves, on the eve of mini miss competitions, are puzzled by finding original business cards suitable for the girl.
We offer you a choice of poems, long and short, funny, humorous, funny and quite serious. My name is Dasha! Greetings to everyone! I hope for a warm welcome and success! I’ll tell you about myself objectively - I’m smart, cheerful and positive in everything. I like to dress up, I like to draw, and I like to help my mother around the house. I’m learning to swim and ski, I’ll also try to become a figure skater! I always want to be number one, so that my little sister can be an example in everything! I will work hard and long, so that mom and dad can be proud of me! I (Name) are the best, great success awaits me. I am beautiful and slim, charming , smart. She is modest by nature, energetic, cheerful. Study with straight A's, sing, dance and have fun - I can do whatever you want, I will prove it to you!
I will certainly achieve my goal, I will become Miss (Name) instantly. I am a difficult girl, modest and mischievous. I love to draw and sing, read, listen to music and watch TV.
I like to decide to knit, create, and always be an example in everything. And I love to dance and sleep and walk with my friends. I like to laugh and joke, and to be friends with boys.
I also love to draw and if I need to shout. But today I came here, To try to win, Well, I want to earn a prize place, Just like my rivals.
And I hasten to tell the contestants, We are certainly not enemies with you, This evening you must be beautiful and smart.
Make jokes, joke and dance, Don't let all the spectators get bored. DEAR viewer, I hope that you will support me, After all, you cannot live without support.
The JURY welcomes you too, After all, today you are an eye and an eye. Please judge us all honestly, Today you decorate the place.
Well, let's not get distracted, it's time for the holiday to begin. All that remains is to wish that everything in life is 5.
At 5 to study To live at 5 Well, at 5 everyone can relax. Hello everyone, my friends! My name is Anechka! I am 8 years old, I
Nuances of the “about yourself” text for different resources
When you decide on the purpose of the text, do not forget about where you are writing.
Block on landing page
How to talk about yourself if you are preparing text for a course landing page? The purpose of this block on the landing page is to convince the reader as much as possible that you can be trusted. To do this, it is not always enough to list the regalia. You can strengthen the text by telling a story about how you or your client solved the same problem that the reader has.
Social network
The first thing worth noting here is that social networks are not a resume. Write less formally; emoticons (of course, not in every sentence) and a conversational style are acceptable. Focus on your audience: do they perceive such texts well?
Your website
It makes sense to write a text about yourself on your resource that is as detailed as possible. You can also tell the story of why you are doing what you are doing, and how the project began, how it grew and grows. Remember, of course, to write this for the readers - why do they need to know this? Out of curiosity or because you convey to them the benefits of your project.
Third Party Site
If you write guest articles, then do not forget that even there you are introducing yourself to the audience. Firstly, if this is provided for in the format, at the beginning of the material, and here you can tell exactly what problems you are helping to solve - you inspire trust. And secondly, in the signature - and there you can also clarify the type of your activity. Use this opportunity to grab the attention of your potential readers.
How to introduce yourself at a competition - make a business card
Various competitions fill life with new emotions, fresh impressions, and provide a good incentive for development. Each event includes a self-presentation of participants, in which they must present their best qualities. The competitor’s task is to create a good impression of himself in the few minutes allocated for the performance.
A worthy presentation of yourself, consistent with the style of the competition, is no less important than winning the event. Success depends on the choice of image.
It is important to approach your appearance wisely - think about the dress, suit, hairstyle, makeup.
Expressive self-presentation increases self-esteem and leaves an unforgettable impression on the jury team and the audience.
This is necessary in order to successfully continue the fight in the future. In addition, a bright business card for the competition increases the likelihood of receiving such a pleasant “audience award.”
Here is a version of one of the interesting presentations of yourself at the competition. For self-presentation, it is good to use photographic materials or posters.
How to present yourself at the competition? This can be done using a projector; pictures are shown, accompanied by a story about life.
A presentation on the topic about yourself begins at birth and touches on key moments in life. Cool, interesting photos look great. Presenting yourself at a competition consists of an introduction, a main part, and a conclusion.
When deciding to use technical support, it is better to seek professional help or advice. Any error in handling the equipment will not work in your favor. You can also play out self-representation in a skit or a fictional comic tale. An original fictional business card about yourself for a competition in a poetic design makes your self-presentation a unique masterpiece.
The ability to put words into rhymes is an obvious plus when preparing a performance. If you can’t come up with a poem about yourself, you can order the text.
Rhymed speech attracts the attention of the audience and is perceived better than ordinary speech.
By creatively using humor and artistry, you can effectively present yourself, your positive traits, and individual personality traits.
Bonus: books and courses that will help with personal advancement
- Never Eat Alone by Keith Ferrazzi and Tal Rez.
- “Jedi Techniques”, Maxim Dorofeev.
- “We turn on the charm using the methods of the secret services,” Jack Schafer and Marvin Carlins.
- “Create a personal brand”, Jurgen Salenbacher.
- Skillbox course “Marketing for Entrepreneurs”.
- Course in English from the University of Virginia on the Coursera platform “Introduction to Personal Branding”.
- Another course in English “The Climb: 6 Steps to a Powerful Personal Brand” from Udemy.
- “Personal brand - a course on promoting a personal brand” from the CEO of the advertising agency Digital Bands.
